These social videos were produced as a part of the It’s What You Say Amazon Fire TV campaign.

We all get show recommendations all the time. But with the Amazon Fire TV Stick featuring the Alexa Voice Remote, it only listens to what you want to watch and no one else.

This funny campaign became, in the client's words, "The most successful campaign in Amazon history.”

Amazon - It's what you say

A collection of Amazon Fire TV social videos.

Role: Editor / Colorist
Agency: BBH
Post-Producer: Meg Volk
Creative Director: Colin Kim & Lucas Bongioanni
Art Director: Casey Schweikert
Copywriter: Liz Loudy